No matter how amazing your website looks or how many friends and colleagues think it’s amazing. You must never forget what TransparentSEO call the “Golden Rule of Online Success”.
“Make it work for you & do it right today for success tomorrow”
The only way to do it right today is to ensure your site is 100% relevant to the service or products you are offering. Many Supposed SEO companies will usually tell you to try for less competitive keywords to start with and claim you will see the rewards as the traffic is huge. This is rubbish and the wrong way to look at things. If you sell big branded products then that’s what you sell. Why should you not achieve the top spots for the right key phrases. The reason the supposed top Search Engine Optimisation companies make these claims is they want a quick in and out or for you to purchase a simple SEO package promoting a limited number of key-phrases that they can get for you and then proceed to pat themselves on the back and send you monthly keyword reports telling you how good your campaign is going. All the while you are thinking where are the sales and profits. TransparentSEO will aid and assist you and give a full industry specific keyword & keyphrase research report on the best way to promote your site and so that you can actually fight for the sales you are looking for. Our Keyword Research Report will ensure that within a few weeks you can see the differences yourself in your placings on all the major search engines. Our web professionals will improve your organic web listings and search engine rankings. It is only when your site is shown by the search engines for the correct keywords that match your business that you will get a genuine visitor who will want what you have to offer. Do not listen to people who tell you that you need to put the keywords on your pages 100’s of times to rank. This is the worst thing you can do. This is called keyword stuffing and ALL the major search engines will see this as spamming and you could get heavily penalized or even sandboxed by google. Google Keyword research is based on what you sell, who you sell it to and what you are trying to achieve. Although it is not rocket science it is well worth spending time ensuring you understand the content on your site and what relevance this will give to your goals. Remember the old saying “Content is king”. This is very true. Keywords themselves are not content. Unless they assist your potential customers to make an informed choice they will do more harm than good.